Emaar Hospitality and Arada launch Vida Residences Aljada, a vibrant new addition to Sharjah’s largest lifestyle destination

24 November 2020

• 168 Vida branded residential apartments to go on sale 24 November
• Vida’s first branded residential space in Sharjah located in Aljada master community

Emaar Hospitality, the hospitality arm of Emaar Properties (DFM: EMAAR), and Arada, the UAE’s award-winning developer, today officially launched the first phase of off-plan sales for Vida Residences Aljada, marking Vida’s first entry into Sharjah’s branded residences space.

Owned and developed by Arada, and operated by Vida Hotels and Resorts, the one, two, three-bedroom branded apartments and penthouses will add to Vida’s already impressive portfolio, including Vida Emirates Hills, Vida Downtown, Manzil Downtown, and upcoming beach resort, Vida Umm Al Quwain. Vida Residences Aljada will also be Sharjah’s first ever branded residences, consisting of over 250 apartments.

Set in the heart of Aljada, Arada’s AED24 billion master community that is transforming to become Sharjah’s largest lifestyle destination, the first phase of sales will include 168 apartments in the first of two Vida Residences Aljada buildings, which will feature minimalistic and contemporary interiors, all superbly located along a lush green tree-lined boulevard with shopping and dining experiences.

Construction on Vida Residences Aljada and the adjacent Vida Aljada hotel will commence in the second quarter of 2021 and is set to be completed by the end of 2022.

HE Sheikh Sultan bin Ahmed Al Qasimi, Chairman of Arada, said: “The introduction of Sharjah’s first branded residences and our partnership with Emaar Hospitality Group is yet more evidence of our determination to bring high-quality partnerships and competencies to Aljada. Vida Residences Aljada buyers will benefit not only from exceptional amenities and the perfect design and location, but also from the world-class service for which the Vida brand is renowned.”

Commenting on the launch of Vida Residences Aljada, Mohamed Alabbar, Founder of Emaar, said:“Aljada is an ambitious master-planned destination that will catalyse all sectors of the economy, and Arada is redefining the residential and commercial landscape of Sharjah. This is a great example of the collaborations we foster to create iconic destinations of the future. Our hotel brands have set a high industry standard and Vida Residences Aljada will be a valued addition to Aljada. I am very proud of the partnership we have created to bring such experiences for visitors, residents and tourists alike.”

Vida Residences Aljada takes focus on bold, modern social spaces in line with its sister properties in Dubai and the Vida Hotels and Resorts brand. The residences are typified by the entrance lobby, a cosy and comfortable environment that encourages creativity and connection online and offline. Apartments are fitted with smart home features, a standard in all Vida Residences, alongside warm and simple designs with immaculate finishes.

Residents will have exclusive access to a breath-taking rooftop infinity swimming pool and state-of-the-art gym, while little residents will be able to enjoy a dedicated family pool and kid’s play area.

At 24 million square foot in size, Aljada is set to be Sharjah’s largest ever mixed-use destination and a new leisure and entertainment hub for the emirate. Alongside extensive residential districts, Aljada also hosts a range of leisure amenities including beautifully landscaped parks, hotels, schools and a premium business district.

The first part of the megaproject to be completed, Madar at Aljada was opened to the public in the first quarter of this year and has already welcomed more than half a million visitors. Designed by Zaha Hadid Architects, this new family entertainment destination has a wealth of attractions, all set in a beautifully landscaped green space.

Related: Emaar Hospitality Group and Arada join hands to launch three distinctive hotels in Aljada, Sharjah's new lifestyle hub